Hi, I'm Esha Sharma 👋
💼 Business & Product Analyst
📊 Turning data into actionable business decisions
Curious about data, products, and how businesses actually grow? You're in the right place.
I specialize in analyzing user behavior, identifying growth opportunities, and translating data into clear business strategies.
What I do
📉 Funnel Analysis → Identify where users drop off
🔁 Cohort Retention → Understand user lifecycle and repeat behavior
📊 KPI Dashboards → Track business and product performance
🧠 Business Insights → Convert data into decisions, not just reports
Currently working on
Advanced product analytics frameworks including activation, retention, and churn
Building end-to-end analytics projects using SQL, Python, and Tableau
Improving business storytelling and stakeholder communication
Designing data-driven decision systems for SaaS and e-commerce
Featured projects
📊 Olist E-Commerce Funnel & Retention Analysis
Analyzed 100K+ real-world e-commerce orders
Identified funnel drop-offs and cohort retention trends
Built Tableau dashboard and Python cohort model
https://github.com/promptedbyesha/Olist-Ecommerce-Analysis
📈 Customer Health Scoring Dashboard
Built KPI-based health model combining usage and support data
Improved risk detection speed by 2x
🔄 Mini CRM + Workflow System
Designed lifecycle tracking system with automation
Reduced manual processes by approximately 50%
Tools and skills
Analytics
SQL, Python (pandas), Tableau, Power BI
Core skills
Funnel Analysis, Cohort Analysis, KPI Frameworks, Retention Analysis
Business skills
Process Optimization, Stakeholder Alignment, Data Storytelling
Connect with me:
Email: workwitheesha@gmail.com
LinkedIn: https://www.linkedin.com/in/workwitheesha/
Portfolio: https://eshasharma.notion.site/Esha-Sharma-Business-Product-Analyst-2c899496b51c80579951d42c97b03025
Got a data problem that needs solving? A product that needs sharper insights?
Or just want to geek out about funnels and retention curves at 2am? I'm in.
I can look at a drop-off funnel and feel personally offended on behalf of the business. 😤
I've probably built more dashboards than I've taken vacations — that's a metric I'm actively fixing. 📊 → 🏖️
Made with 💛 by Esha · turning numbers into narratives, one query at a time