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Releases: MosierData/wordpress-analytics-tracking

v1.0.0 — Initial Release

10 Apr 22:53
@Jmosier69 Jmosier69
v1.0.0
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ROI Insights for WordPress — v1.0.0

The first public release of ROI Insights — a free WordPress plugin for marketing analytics, tag management, tracking pixels, attribution, and call tracking.

What's Included (Free Forever)

  • Google Tag Manager — automatic injection into head and body on every page
  • Google Analytics 4 — one-toggle setup with native OAuth connection
  • Google Search Console — connect and view clicks, impressions, CTR, and rankings in your dashboard
  • 6 Ad Platform Pixels — native toggles for Meta (Facebook), LinkedIn, TikTok, Microsoft (Bing), Pinterest, and Nextdoor, each with built-in setup guides
  • Attribution Tracking — automatic UTM parameter and click ID capture (gclid, fbclid, msclkid) with first-touch and last-touch attribution
  • Event Adapters — auto-tracks form submissions, phone link clicks, direction requests, thank-you pages, Elementor forms, and Elementor popups
  • Header & Footer Script Injection — add any third-party tracking script without editing your theme
  • Dynamic Number Insertion (DNI) — call tracking that ties every phone call to its marketing source
  • Basic Call Log — source, caller ID, and duration for every inbound call
  • Marketing ROI Dashboard — embedded analytics showing GA4 traffic, Search Console data, and call activity inside WordPress

Premium Upgrades (Optional)

  • Professional ($39.95/mo) — weekly AI executive summary, call recording, AI transcription & lead scoring, advanced attribution, discounted call tracking rates
  • Business ($199/mo) — everything in Professional plus up to 5 sites, 2 years data retention, wholesale call tracking rates, custom reporting, MCP AI agent access, priority support

Getting Started

  1. Download the zip from this release
  2. In WordPress admin: Plugins → Add New → Upload Plugin
  3. Activate and go to Marketing ROI in the sidebar
  4. Click Sign in with Google to activate your free license (no credit card needed)
  5. Enable your tracking platforms and you're live

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