# Design and Branding This page covers the visual and interaction design choices for whybit. ## Brand Expression - Typographic look is bold, modern, and minimal. - Orange accent is used as the brand color for the logo dot and hover interactions. - The site tries to feel playful without being childish. ## UI details - The hero copy and manifesto emphasize curiosity and making. - The marquee text creates motion and reinforces the brand phrases. - Button interactions use a subtle magnetic hover effect. ## Accessibility and performance - Keep the layout fluid and responsive. - Use clear contrast and readable type sizes. - Avoid heavy frameworks; the site is static with small JS.