diff --git a/CMakeLists.txt b/CMakeLists.txt
index 0094216..8c51af4 100644
--- a/CMakeLists.txt
+++ b/CMakeLists.txt
@@ -72,8 +72,11 @@ add_library(safecrowd_domain STATIC
     src/domain/SafeCrowdDomain.h
     src/domain/SafeCrowdDomain.cpp
     src/domain/Geometry2D.h
+    src/domain/PopulationSpec.h
     src/domain/RawImportModel.h
     src/domain/CanonicalGeometry.h
+    src/domain/DemoFixtureService.h
+    src/domain/DemoFixtureService.cpp
     src/domain/DxfImportService.h
     src/domain/DxfImportService.cpp
     src/domain/FacilityLayout2D.h
@@ -114,6 +117,7 @@ if (BUILD_TESTING)
         tests/EcsCoreTests.cpp
         tests/ImportContractsTests.cpp
         tests/DxfImportServiceTests.cpp
+        tests/DemoFixtureServiceTests.cpp
         tests/FacilityLayoutBuilderTests.cpp
         tests/WorldQueryTests.cpp
         tests/CommandBufferTests.cpp
diff --git a/src/domain/DemoFixtureService.cpp b/src/domain/DemoFixtureService.cpp
new file mode 100644
index 0000000..0bde4f6
--- /dev/null
+++ b/src/domain/DemoFixtureService.cpp
@@ -0,0 +1,82 @@
+#include "domain/DemoFixtureService.h"
+
+namespace safecrowd::domain {
+
+DemoFixture DemoFixtureService::createSprint1DemoFixture() const {
+    DemoFixture fixture;
+    auto& layout = fixture.layout;
+    layout.id = "demo-fixture-01";
+    layout.name = "Sprint 1 Demo Layout";
+    layout.levelId = "L1";
+
+    Zone2D mainRoom;
+    mainRoom.id = "zone-room-1";
+    mainRoom.kind = ZoneKind::Room;
+    mainRoom.label = "Main Demo Room";
+    mainRoom.area = Polygon2D{
+        .outline = {
+            {0.0, 0.0},
+            {20.0, 0.0},
+            {20.0, 20.0},
+            {0.0, 20.0},
+        },
+    };
+    mainRoom.defaultCapacity = 200;
+    layout.zones.push_back(mainRoom);
+
+    Zone2D exitZone;
+    exitZone.id = "zone-exit-1";
+    exitZone.kind = ZoneKind::Exit;
+    exitZone.label = "Main Exit";
+    exitZone.area = Polygon2D{
+        .outline = {
+            {18.0, 20.0},
+            {20.0, 20.0},
+            {20.0, 22.0},
+            {18.0, 22.0},
+        },
+    };
+    exitZone.defaultCapacity = 20;
+    layout.zones.push_back(exitZone);
+
+    Connection2D exitConnection;
+    exitConnection.id = "conn-exit-1";
+    exitConnection.kind = ConnectionKind::Exit;
+    exitConnection.fromZoneId = mainRoom.id;
+    exitConnection.toZoneId = exitZone.id;
+    exitConnection.effectiveWidth = 2.0;
+    exitConnection.centerSpan = LineSegment2D{{18.0, 20.0}, {20.0, 20.0}};
+    layout.connections.push_back(exitConnection);
+
+    Barrier2D centerObstacle;
+    centerObstacle.id = "barrier-1";
+    centerObstacle.blocksMovement = true;
+    centerObstacle.geometry = Polyline2D{
+        .vertices = {
+            {8.0, 10.0},
+            {12.0, 10.0},
+            {12.0, 11.0},
+            {8.0, 11.0},
+        },
+        .closed = true,
+    };
+    layout.barriers.push_back(centerObstacle);
+
+    fixture.population.initialPlacements.push_back({
+        .id = "placement-1",
+        .zoneId = mainRoom.id,
+        .area = {
+            .outline = {
+                {1.0, 1.0},
+                {5.0, 1.0},
+                {5.0, 5.0},
+                {1.0, 5.0},
+            },
+        },
+        .targetAgentCount = 100,
+    });
+
+    return fixture;
+}
+
+}  // namespace safecrowd::domain
diff --git a/src/domain/DemoFixtureService.h b/src/domain/DemoFixtureService.h
new file mode 100644
index 0000000..228da40
--- /dev/null
+++ b/src/domain/DemoFixtureService.h
@@ -0,0 +1,18 @@
+#pragma once
+
+#include "domain/FacilityLayout2D.h"
+#include "domain/PopulationSpec.h"
+
+namespace safecrowd::domain {
+
+struct DemoFixture {
+    FacilityLayout2D layout{};
+    PopulationSpec population{};
+};
+
+class DemoFixtureService {
+public:
+    DemoFixture createSprint1DemoFixture() const;
+};
+
+}  // namespace safecrowd::domain
diff --git a/src/domain/PopulationSpec.h b/src/domain/PopulationSpec.h
new file mode 100644
index 0000000..953f58e
--- /dev/null
+++ b/src/domain/PopulationSpec.h
@@ -0,0 +1,22 @@
+#pragma once
+
+#include <cstddef>
+#include <string>
+#include <vector>
+
+#include "domain/Geometry2D.h"
+
+namespace safecrowd::domain {
+
+struct InitialPlacement2D {
+    std::string id{};
+    std::string zoneId{};
+    Polygon2D area{};
+    std::size_t targetAgentCount{0};
+};
+
+struct PopulationSpec {
+    std::vector<InitialPlacement2D> initialPlacements{};
+};
+
+}  // namespace safecrowd::domain
diff --git a/tests/DemoFixtureServiceTests.cpp b/tests/DemoFixtureServiceTests.cpp
new file mode 100644
index 0000000..d156b14
--- /dev/null
+++ b/tests/DemoFixtureServiceTests.cpp
@@ -0,0 +1,36 @@
+#include <string>
+
+#include "TestSupport.h"
+
+#include "domain/DemoFixtureService.h"
+#include "domain/ImportIssue.h"
+#include "domain/ImportValidationService.h"
+
+SC_TEST(DemoFixtureServiceBuildsSprint1Fixture) {
+    safecrowd::domain::DemoFixtureService service;
+    const auto fixture = service.createSprint1DemoFixture();
+    const auto& layout = fixture.layout;
+    const auto& population = fixture.population;
+
+    SC_EXPECT_EQ(layout.id, std::string("demo-fixture-01"));
+    SC_EXPECT_EQ(layout.name, std::string("Sprint 1 Demo Layout"));
+    SC_EXPECT_EQ(layout.levelId, std::string("L1"));
+    SC_EXPECT_EQ(layout.zones.size(), std::size_t{2});
+    SC_EXPECT_EQ(layout.zones.front().kind, safecrowd::domain::ZoneKind::Room);
+    SC_EXPECT_EQ(layout.zones.back().kind, safecrowd::domain::ZoneKind::Exit);
+
+    SC_EXPECT_EQ(layout.connections.size(), std::size_t{1});
+    SC_EXPECT_EQ(layout.connections.front().kind, safecrowd::domain::ConnectionKind::Exit);
+    SC_EXPECT_NEAR(layout.connections.front().effectiveWidth, 2.0, 1e-9);
+    SC_EXPECT_EQ(layout.barriers.size(), std::size_t{1});
+    SC_EXPECT_TRUE(layout.barriers.front().geometry.closed);
+
+    SC_EXPECT_EQ(population.initialPlacements.size(), std::size_t{1});
+    SC_EXPECT_EQ(population.initialPlacements.front().zoneId, std::string("zone-room-1"));
+    SC_EXPECT_EQ(population.initialPlacements.front().targetAgentCount, std::size_t{100});
+    SC_EXPECT_EQ(population.initialPlacements.front().area.outline.size(), std::size_t{4});
+
+    safecrowd::domain::ImportValidationService validator;
+    const auto issues = validator.validate(layout);
+    SC_EXPECT_TRUE(!safecrowd::domain::hasBlockingImportIssue(issues));
+}